St Annes-based Charles Alexander Short Stay
is expanding into the staycation market.

With the future of international holidays unknown, it is clear the UK staycation market could see one of its busiest years for holidays. 

The business has also been working with the NHS directly and local hospitals to provide accommodation for key workers on the frontline fighting the Coronavirus outbreak. 

Hotels and B&Bs look set to be one of the last businesses to be opened to the public and Charles Alexander has positioned itself to be at the forefront of an expected staycation boom, with fully self-contained units, specialist hygiene measures, contactless check-ins and social distancing measures in place for all its accommodation. 

Founded by the Kirton family in 2018, Charles Alexander Short Stay manages a large number of high-class properties in St Annes and is now moving into other areas across the peninsula. 

These include The Old Bank Apartments, Vogue Apartments, Windmill House Apartments and Pavilion View Apartments – all based in St Annes. 

Joanne Kirton, director of Charles Alexander Short Stay, said: “Stopping the spread of coronavirus has meant adapting to a new normal, making sure extra measures are in place to keep people safe, especially when travelling. 

“We have concentrated on expanding the business as all the expectations are that many people will have to take a holiday in the UK with quarantine and unknown insurance rules expected to curtail the traditional trip abroad for the foreseeable future. 

“We cater for a diverse range of needs, from couples wanting a relaxing mini-break, to families wanting a base to explore the Fylde and professionals who are in the area for work. 

“We are excited about our expansion plans which will give Charles Alexander a greater presence in the short stay market on the Fylde Coast.” 

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